PAIDIKORAMA Rebranding

Paidikorama was founded in 1994 and since then, welcomes new children every year who come to join their big family, build wonderful childhood memories, nurture, care, embrace. The nursery school had the need to redefine its Brand Identity in order to have a more fresh look and assigned to our office the Redesign of the Logo, as well as the Visual Identity of the school.

Based on the previous logo we redesigned the new one, using more vivid colors and making it more pleasant and modern. The animal illustrations of the visual identity, are an essential part of the philosophy of the school and a basic characteristic of it.

We used green as the main color, which is associated with nature, referring to the school’s green environment and real zoo.